South Coast Jet Ski

South Coast Jet Ski operate a successful jet ski and rib charter service on the picturesque Dorset coast. The two founders approached us to create a simple one-page website to promote their packages and tours.

Service

Client

Print, Digital & Web

Kitu Cosmetics

Year

2035

Research

UX: We worked with the founders to identify the call to action and interactions that mattered to their business. We call this the ‘Revenue CTA’. ‘Book a Jet Ski Tour’ ‘Book a Rib Charter Tour’ – with user experiences to match both CTA buttons. We created a button style.

Data: We used SEMrush to identify a keyword strategy to populate their website with keywords that would help them rise to the top of Google.

Establishing the CTAs

We made the primary call to actions and front and centre of the website and created a button design style to keep consistency.

Keyword analysis

We reviewed a list of keywords and made sure to include keywords of all difficulties to rank on Google.

Creative

South Coast Jet Ski already had a logo, brand colours and a font pack that they wanted us to stick by. We used their existing brand identity for the design style across the website.

Programming